Information Disclosure Behaviour in Social Media among Malaysian Youth: The impact of Privacy Concern, Risk and Trust
نویسنده
چکیده
People have been using Social Network Sites (SNS) to communicate and make friends through online. Although SNS has been benefited its users in many ways, information privacy seemed to be overlooked. This study proposes a framework to examine users’ protective behaviour associated with information disclosure in SNS. The proposed framework was derived based on the Protection Motivation Theory and Privacy Concern. Keywords-component: Privacy concern, perceived risk, trust, privacy self-efficacy, perceived vulnerability
منابع مشابه
Examining Information Disclosure Behavior on Social Network Sites Using Protection Motivation Theory, Trust and Risk
This paper reports on an empirical study that investigates the information disclosure behavior on Social Network Sites (SNS) focusing on undergraduate University students as our population. Although much have been reported on the issue of information privacy or privacy leakage on SNS, very few have employed the Protection Motivation Theory (PMT) as a framework to understand SNS user’s behavior ...
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